Question: What is your reputation and what does it says about you?
Brands spend considerable time and money developing a reputation; individuals do the same, the reality of course is how we feel about the brand or person and how that influences our decisions about them.
My 8 o’clock meeting yesterday morning was with a person I have known for 10 years. Without exception he has been late ever time we’ve met. In light of this I was relaxed at the prospect of 5 minutes late, heavier than expected traffic the cause of my tardiness.
Imagine my surprise when a) he was sitting there waiting for me with b) an almost finished coffee. On the basis of my reputation, he had been 10 minutes early.
Two reputations spectacularly colliding and a reality check for us both.
So, what does your reputation say about you?
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