The tortoise and the hare; we know how it ends, it’s a story designed to convey the message that steady beats fast. How then does this fable apply to the start-up entrepreneur?
While the tortoise researches, plans, anticipates the what ifs and proceeds steadily the hare can’t wait to make progress and speed off seemingly unconcerned about the consequences.
Would be entrepreneurs know, spotting an opportunity is only half the story; acting upon it: defining, refining and tailoring the offering until people start to pay for it is what business and enterprise is all about.
So, maybe it’s not a case of ‘tortoise or the hare’ rather ‘tortoise and hare.’
