The need: keep the office cool and productive.
Solution: integrated blinds to stop the light and heat from heating the room.
Action: search on-line for suitable provider. One business features in both paid-for and organic rankings, investigate.
Site looks clear and quickly helps me identify the item I need and quotes a price.
Offers free phone number to talk with someone and confirm I have made the right choice.
Friendly, patient, helpful and knowledgeable person speaks and confirms what, how and when. We do the deal.

Confirmation email completes stage one of the buying process. Items arrive on the stated day, as informed by helpful person, straightforward to fit and hey-presto the office is restored to cool and calm hive of activity!

Thank you http://www.blinds-2go.co.uk/for two reasons.
1)    delivering all your stated and implied promises; and
2)    Providing inspiration for this post.