The Business Artisan : money

Reward for your time

If you sell a product or a service that is truely bespoke, a one off, crafted for each individual customer and to satisfy a specific need; it’s likely the specification is crucial.

Not only does the initial brief inform your activity it also leads to accuracy of the fee quotation and so how profitable the endeavour becomes.

Working

Business start-up survival skills

A person can survive for three weeks without food and three days without water, so says John ‘Lofty’ Wiseman in his book The SAS Survival handbook.

Start-up entrepreneurs might ask themselves: ‘how long can my business survive?’

We know cash-flow is key for business survival, how much money do I need? and where it should be spent? are

Wasteful BT

Arriving home this evening, two letters on the mat, both from British Telecom (BT).

One, my bill for fixed line-rental the other, an invitation to leave my present fixed line provider and ‘join BT’ incredible!

Talk about right hand not knowing what the left hand is doing? Incredible maybe, wasteful certainly.

Rough Calculation: Letter, stamp, sales and marketing creative

Reward for your time

Business start-up survival skills

Wasteful BT

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